DEBORAH OJENGBEDE

Director at Abba, a strategy agency specializing in redemptive storytelling for visionary founders and advising high-net-worth individuals.

• Empowering visionary founders to articulate future visions through impactful redemptive storytelling.
• Provide strategic advisory services to High-Net-Worth Individuals (HNIs) and Ultra-HNIs, guiding their investment and legacy planning.

Co-created HackerX Africa, a launchpad for emerging tech builders focused on education, hackathons, and future incubation.

• Co-founded and launched HackerX Africa, a pivotal platform fostering emerging tech talent through education, hackathons, and incubation initiatives.

Spearhead product and service development for Pouch Finance, providing strategic advisory and managing cross-functional teams to drive blockchain initiatives.

• Spearheaded the end-to-end development of Pouch Finance's core blockchain products and services.
• Provide critical data-driven advisory services to the management team, informing strategic blockchain initiatives and product roadmaps.
• Manage and align cross-functional teams, optimizing collaboration to achieve organizational goals and project milestones.
• Contributed to securing $200,000 in funding for infrastructure development, enhancing operational capabilities.

Led strategic direction and operations for AFEN Blockchain Network, building one of the first community-led Web3 platforms in Africa and driving significant innovation and fundraising.

• Secured over $1M in funding through successful seed and tokenized offerings, significantly accelerating platform development and market entry.
• Architected and launched one of Africa's first community-led Web3 platforms, driving early adoption and engagement across the continent.
• Developed comprehensive product pipelines, robust community frameworks, and strategic partnerships from scratch, enabling rapid scaling of operations.
• Drove significant blockchain innovation by leading a diverse portfolio of projects, converting high-potential ideas into viable products.

Led the Alpher Women Banking initiative from inception, driving research, value proposition design, and implementation across multiple states.

• Led the Alpher Women Banking initiative from the ground up and my work helped Union Bank to raise $200million in Debt.
• Executed nationwide in-depth research and focus sessions, directly informing the successful development and launch of the program.
• Designed and delivered a compelling value proposition with tailored, segmented solutions, effectively addressing the unique needs of women customers.
• Developed comprehensive implementation frameworks, Key Performance Indicators (KPIs), and multi-state rollout plans, ensuring program scalability.
• Orchestrated numerous activations, events, and training sessions for frontline staff, enhancing effective implementation and customer engagement.
• My work helped Union Bank to raise $200million in Debt

Managed the nationwide fit-out and activation of Union Bank Elite Lounges, fostering business relationships and organizing events to drive growth.

• Directed the nationwide fit-out and activation of Union Bank Elite Lounges, enhancing client experience and brand presence.
• Cultivated strategic business relationships across the country, significantly contributing to partnership development and business growth.
• Orchestrated monthly events and lifestyle activations, boosting awareness for Union Bank Elite & HNI Banking propositions.
• Delivered targeted training sessions, improving the skills and knowledge of frontline staff for enhanced service delivery.

Recognized for significant contributions and influence in shaping the Web3 landscape across Africa.

Awarded for pioneering efforts and impact as a changemaker within the Web3 ecosystem.

Selected as a delegate for a prestigious startup and entrepreneurship event, highlighting entrepreneurial potential.

Acknowledged for cultivating trusted relationships across founders, developers, VCs, and policy circles, and for building a strong portfolio of top-tier talent.